Management Information Systems: Managing the Digital Firm

The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to ac...

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Autore principale: Laudon, Kenneth C.
Altri autori: Laudon, Jane P., Raj, Sahil [Adapted Author]
Natura: Libro
Lingua:inglese
Pubblicazione: New Delhi Pearson Education India Pvt. Ltd. 2017
Edizione:15th ed.
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