Advertising and Promotion: An Integrated Marketing Communications Perspective
保存先:
第一著者: | Belch, George E. |
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その他の著者: | Belch, Michael A., Purani, Keyoor |
フォーマット: | 図書 |
言語: | 英語 |
出版事項: |
New Delhi
McGraw Hill Education (India) Pvt. Ltd.
2015
|
版: | 9th ed. |
主題: | |
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