Advertising and Promotion: An Integrated Marketing Communications Perspective
Zapisane w:
| 1. autor: | Belch, George E. |
|---|---|
| Kolejni autorzy: | Belch, Michael A., Purani, Keyoor |
| Format: | Książka |
| Język: | angielski |
| Wydane: |
New Delhi
McGraw Hill Education (India) Pvt. Ltd.
2015
|
| Wydanie: | 9th ed. |
| Hasła przedmiotowe: | |
| Etykiety: |
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