The strategy and tactics of pricing : a guide to profitable decision making

Practical in focus and lively in style, this book provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development. Numerous walk-through examples show how companies successfully or unsuccessfully implement pricing strategies. Strategic Pric...

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Nagle, Thomas T.
Awduron Eraill:	Muller, Georg
Fformat:	Llyfr
Iaith:	Saesneg
Cyhoeddwyd:	New York Routledge 2018
Rhifyn:	6th ed.
Pynciau:	Preispolitik Pricing > Marketing Decision > Marketing Prise
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Eitemau Tebyg

Strategy and tactics of pricing : a guide to profitable decision making
gan: Nagle Thomas T.
Cyhoeddwyd: (2002)

Strategy and Tactics of Pricing
gan: Nagle Thomas T
Cyhoeddwyd: (2009)

MORE PROFITABLE PRICING
gan: MARSHALL ARTHER
Cyhoeddwyd: (1979)

STRATEGY AND TACTICS OF PRICING:A GUIDE TO PROFITABLE DECISION MAKING
gan: NAGLE T T
Cyhoeddwyd: (2002)

Pricing Strategies
Cyhoeddwyd: (2009)

STRATEGY AND TACTICS OF PRICING: A GUIDE TOPROFITABLE DECISION MAKING
gan: NAGLE T T
Cyhoeddwyd: (2002)

Pricing Strategy
gan: Smith Tim J
Cyhoeddwyd: (2012)

Strategy and Tactics of Pricing
gan: Nagle Thomas T
Cyhoeddwyd: (2009)

Strategy and Tactics of Pricing
gan: Nagle Thomas T
Cyhoeddwyd: (2009)

Priciples of Pricing
gan: Vohra, Rakesh V; and Krishnamurthi, Lakshman
Cyhoeddwyd: (2012)

Price Theory And Applications
gan: Hirshleifer, Jack
Cyhoeddwyd: (2006)

The Strategy And tactics of pricing
gan: Nagle,Thomas & others
Cyhoeddwyd: (2013)

MARKETING DECISION MAKING
gan: LILIEN GARY L
Cyhoeddwyd: (1983)

Handbook of Pricing Research in Marketing
gan: Rao Vithala R
Cyhoeddwyd: (2009)

Stock price prediction using decision thee
gan: Kharbanda, Ansh
Cyhoeddwyd: (2023)

Bad Apples
gan: Sember, Brette Mcwhorter
Cyhoeddwyd: (2010)

1% Windfall : How Successful Companies Use Price to Profit and grow
gan: Mohammed Rafi
Cyhoeddwyd: (2010)

Pricing Strategy: Setting Price Levels, Managing Price Discounts, & Establishing Price Structures
gan: Smith, Tim J.
Cyhoeddwyd: (2017)

STRATEGY AND TACTICS OF PRICING : A GUIDE TO GROWING MORE PROFITABLY
gan: NAGLE THOMAS; HOGAN JOHN; ZALE JOSEPH
Cyhoeddwyd: (2013)

Asset Pricing
gan: Cochrane John H
Cyhoeddwyd: (2010)

MARKETING DECISION
gan: O'DELL WILLIAM F
Cyhoeddwyd: (1977)

MARKETING DECISION MAKING : A MODEL-BUILDING APPROACH
gan: LILIEN GARY L
Cyhoeddwyd: (1983)

Pricing
gan: Landsburg, Steven E
Cyhoeddwyd: (2008)

Power Pricing : how managing price transforms the bottom line
gan: Dolan Robert J.
Cyhoeddwyd: (1996)

Free
gan: Anderson Chris
Cyhoeddwyd: (2009)

The Price of Inequality Stiglitz, Joseph
gan: E
Cyhoeddwyd: (2012)

Making Decisions
gan: Harvard Bus.School Pub
Cyhoeddwyd: (2008)

Research for Marketing Decisions Green, Paul E;
gan: Tull, Donalds S; Albaum, Gerald
Cyhoeddwyd: (1988)

Opening networks to competition : the regulation and pricing of access
gan: Gabel, David
Cyhoeddwyd: (1998)

STRATEGY AND TACTICS OF PRICING A GUIDE
gan: NAGALE THOMAS T
Cyhoeddwyd: (2002)

Winning the Talent War
gan: Dye, Carson F
Cyhoeddwyd: (2002)

Digital marketing strategy and tactics
gan: Kagan, Jeremy
Cyhoeddwyd: (2020)

Profitable buying strategies
gan: Buchanan, Mike
Cyhoeddwyd: (2009)

SHAKESPEARE FOR EVERYONE MUCH ADO ABOUT NOTHING
gan: MULHERIN, JENNIFER
Cyhoeddwyd: (2001)

Martin Pring on Price Patterns
gan: Pring, Martin J.
Cyhoeddwyd: (2005)

Making smart Decisions
gan: Harvard Bus. School
Cyhoeddwyd: (2006)

Decision making process
gan: Bouyssou Denis,Dubois Dibier
Cyhoeddwyd: (2009)

Business decision making
gan: BPP Learning Media
Cyhoeddwyd: (2009)

DECISIONS DECISIONS:A PRACTICAL MANAGEMENT GUIDE TO PROB.SOLVING & DECISION MAKING
gan: LEIGH ANDREW
Cyhoeddwyd: (1983)

New Perspectives on Asset Price Bubbles
gan: Evanoff,Douglas D.
Cyhoeddwyd: (2012)