The strategy and tactics of pricing : a guide to profitable decision making
Practical in focus and lively in style, this book provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development. Numerous walk-through examples show how companies successfully or unsuccessfully implement pricing strategies. Strategic Pric...
Sparad:
Huvudupphovsman: | |
---|---|
Övriga upphovsmän: | |
Materialtyp: | Bok |
Språk: | engelska |
Publicerad: |
New York
Routledge
2018
|
Upplaga: | 6th ed. |
Ämnen: | |
Taggar: |
Lägg till en tagg
Inga taggar, Lägg till första taggen!
|