Positioning

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Gorde:

Xehetasun bibliografikoak
Egile nagusia:	Ries, Al
Formatua:	Liburua
Hizkuntza:	ingelesa
Argitaratua:	New Delhi Tata McGraw-Hill 2001
Gaiak:	Advertising,Positioning (Advertising)
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

Positioning
nork: Ries, Al
Argitaratua: (2001)

Making a Difference
nork: Nixon, Bruce
Argitaratua: (2001)

POSITIONING
nork: RIES AL
Argitaratua: (1986)

PRINCIPLES OF ARTIFICIAL INTELLIGENCE AND EXPERT SYSTEMS DEVELOPMENT
nork: ROLSTON DAVID W
Argitaratua: (1988)

STRATEGIC BRAND MANAGEMENT
nork: KELLER KEVIN
Argitaratua: (1990)

The 22 immutable laws of branding
nork: Ries, Al
Argitaratua: (1998)

The fall of advertising and rise of PR
nork: Ries, Al
Argitaratua: (2002)

The 22 immutable laws of branding
nork: Ries, Al
Argitaratua: (1999)

Fall of advertising and the rise of PR
nork: Ries, Al
Argitaratua: (2002)

Positioning: The Battle for Your Mind
nork: Ries,AI
Argitaratua: (2001)

HOW TO DEVELOP A POSITIVE ATTITUTE
nork: CHAPMAN ELWOOD
Argitaratua: (1987)

Fall of advertising and the rise of PR
nork: Ries, Al
Argitaratua: (2002)

Positive Psychology in Practice
nork: Linley, P. Alex
Argitaratua: (2004)

Positivity
nork: Fredrickson, Barbaraa
Argitaratua: (2009)

ADVERTISING: PRINCIPLES AND PRACTICE
nork: CHUNAWALLA S A
Argitaratua: (1986)

Ogilvy on advertising
nork: Ogilvy, David
Argitaratua: (2017)

Hidden persuasion : 33 psychological influence techniques in advertising
nork: Andrews, Marc
Argitaratua: (2019)

Welcome to Advertising! Now, Get Lost
nork: Sane,Omkar
Argitaratua: (2009)

What's the Big Idea?: How to Win with Outrageous Ideas
nork: Lois,George
Argitaratua: (1993)

Ogilvy on Advertising
nork: Ogilvy,David
Argitaratua: (1983)

22 Laws of Advertising (And When to Violate Them)
nork: Newman Michael
Argitaratua: (2004)

Advertising & IMC: Principles and Practice
nork: Sandra Moriarity
Argitaratua: (2021)

Advertising and sales promotion
nork: Kazami, S.H.H
Argitaratua: (2001)

Warriors on the high wire
nork: Gilmore, Fiona
Argitaratua: (2001)

Advertising and promotion
nork: Beleh, George
Argitaratua: (2001)

Contemporary Advertising
nork: Arens, William F.
Argitaratua: (2006)

Advertising Principles and Practice
nork: Wells, William; Moriarty, Sandra; Burnett, John
Argitaratua: (2006)

Cracking the Ad Code
nork: Goldenberg, Jacob
Argitaratua: (2009)

Advertising basics
nork: Vilanilam, J
Argitaratua: (2004)

Principles of advertising: a global perspective
nork: Lee, Monle
Argitaratua: (2007)

Advertising art and science: a talk by Stephen king
nork: King, Stephen
Argitaratua: (2002)

Integrated marketing communications: the holistic approach
nork: Yeshin, Tony
Argitaratua: (1998)

Advertising: the social aid challenge
nork: Prasad, Rajiv Rajan
Argitaratua: (2009)

Communication in a globalised World
nork: Mishra, Binod
Argitaratua: (2009)

Advertising and sales promotion
nork: Kazmi, S.
Argitaratua: (2004)

Consumer behaviour and advertising management
nork: Khan, Matin
Argitaratua: (2006)

Foundations of advertising: theory and practice
nork: Chunawalla, S.
Argitaratua: (2006)

Brand communication: contemporary approaches
nork: Das, Naveen
Argitaratua: (2007)

Advertising management: text and cases
nork: Mathur, U.C.
Argitaratua: (2008)

Teleadvertising and children
nork: Bansal, S.K.
Argitaratua: (2008)