Clow, K. E., & Baack, D. (2018). Integrated advertising, promotion & marketing communications. Pearson.
Chicagoスタイル(17版)引用形式Clow, Kenneth E., , Donald Baack. Integrated Advertising, Promotion & Marketing Communications. India: Pearson, 2018.
MLA(9版)引用形式Clow, Kenneth E., , Donald Baack. Integrated Advertising, Promotion & Marketing Communications. Pearson, 2018.
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