Clow, K. E., & Baack, D. (2018). Integrated advertising, promotion & marketing communications. Pearson.
Chicago (17e ed.) BronvermeldingClow, Kenneth E., en Donald Baack. Integrated Advertising, Promotion & Marketing Communications. India: Pearson, 2018.
MLA (9e ed.) BronvermeldingClow, Kenneth E., en Donald Baack. Integrated Advertising, Promotion & Marketing Communications. Pearson, 2018.
Let op: Deze citaties zijn niet altijd 100% accuraat.