Strategic Brand Management: Building, Measuring, and Managing Brand Equity
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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書目詳細資料
主要作者: Keller, Kevin Lane
其他作者: Swaminathan, Vanitha, Parameswaram, Ambi M. G., Jacob, Isaac
格式: 圖書
語言:英语
出版: New Delhi Pearson India Education Pvt. Ltd. 2020
版:5th ed.
主題:
Brand Name Products - Management
Product Management
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Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity 由 Keller, Kevin Lane

出版 2022
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STRATEGIC BRAND MANAGEMENT : Building Measuring and Managing Brand Equity

STRATEGIC BRAND MANAGEMENT : Building Measuring and Managing Brand Equity 由 KELLER KAVIN LANE

出版 2020
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2020
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2020
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2020
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2020
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Strategic brand management : Building, Measuring, and Managing Brand Equity

Strategic brand management : Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2019
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2017
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2017
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2015
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Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity 由 Keller, Kevin Lane

出版 2015
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Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity 由 Keller, Kevin Lane

出版 2015
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2013
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 由 Keller, Kevin Lane

出版 2012
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Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity 由 Keller, Kevin Lane

出版 2008
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