Belch, G. E., & Belch, M. A. P. (2022). Advertising and Promotion: An Integrated Marketing Communications Perspective (12ed.). McGraw Hill.
Citazione stile Chigago Style (17a edizione)Belch, George E., e Michael A. Purani Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 12ed. Chennai: McGraw Hill, 2022.
Citatione MLA (9a ed.)Belch, George E., e Michael A. Purani Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 12ed. McGraw Hill, 2022.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.