Advertising and Promotion: An Integrated Marketing Communications Perspective

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Dades bibliogràfiques
Autor principal:	Belch, George E.
Altres autors:	Belch, Michael A. Purani, Keyoor
Format:	Llibre
Idioma:	anglès
Publicat:	Chennai McGraw Hill 2022
Edició:	12ed
Matèries:	Sales Promotion; Communication in Marketing; Advertising
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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