Hooley, G. J., & Piercy, N. N. (2020). Marketing Strategy and Competitive Positioning (7th.). Pearson.
Style de citation Chicago (17e éd.)Hooley, Graham J., et Nigel Nicoulaud Piercy. Marketing Strategy and Competitive Positioning. 7th. London: Pearson, 2020.
Style de citation MLA (9e éd.)Hooley, Graham J., et Nigel Nicoulaud Piercy. Marketing Strategy and Competitive Positioning. 7th. Pearson, 2020.
Attention : ces citations peuvent ne pas être correctes à 100%.