Hooley, G. J., & Piercy, N. N. (2020). Marketing Strategy and Competitive Positioning (7th.). Pearson.
Lua i Stíl Chicago (17ú heag.)Hooley, Graham J., agus Nigel Nicoulaud Piercy. Marketing Strategy and Competitive Positioning. 7th. London: Pearson, 2020.
Lua MLA (9ú heag.)Hooley, Graham J., agus Nigel Nicoulaud Piercy. Marketing Strategy and Competitive Positioning. 7th. Pearson, 2020.
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