Marketing Strategy and Competitive Positioning

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Dades bibliogràfiques
Autor principal:	Hooley, Graham J.
Altres autors:	Piercy, Nigel Nicoulaud, Brigitte Saunders, John A.
Format:	Llibre
Idioma:	anglès
Publicat:	London Pearson 2020
Edició:	7th
Col·lecció:	Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplace
Matèries:	Target marketing > Marketing Management
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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