Marketing Strategy and Competitive Positioning

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Opis bibliograficzny
1. autor:	Hooley, Graham J.
Kolejni autorzy:	Piercy, Nigel Nicoulaud, Brigitte Saunders, John A.
Format:	Książka
Język:	angielski
Wydane:	London Pearson 2020
Wydanie:	7th
Seria:	Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplace
Hasła przedmiotowe:	Target marketing > Marketing Management
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

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