IT Strategy for Non-IT managers : Becoming an Engaged Contributor to Corporate IT Decisions

How non-IT managers can turn IT from an expensive liability into a cost-effective competitive tool. Firms spend more on information technology (IT) than on all other capital assets combined. And yet despite this significant cash outlay, businesses often end up with IT that is uneconomical and strate...

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Autor principal: Tiwana, Amrit
Format: Llibre
Idioma:anglès
Publicat: Massachusetts The MIT Press, Cambridge 2017
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Sumari:How non-IT managers can turn IT from an expensive liability into a cost-effective competitive tool. Firms spend more on information technology (IT) than on all other capital assets combined. And yet despite this significant cash outlay, businesses often end up with IT that is uneconomical and strategically feeble. What is missing in many organizations' IT strategy is the business acumen of managers from non-IT departments. This book presents tools for non-IT managers to turn IT from an expensive liability into a cost-effective competitive tool. It equips readers with the concepts and analytical skills necessary to understand IT needs and opportunities from both sides of the business--IT divide. Each chapter opens with a jargon decoder--nontechnical explanations of the key ideas in the chapter -- and ends with a checklist summarizing non-IT factors to consider in IT decisions.
Descripció física:267p
ISBN:9780262534154