IT Strategy for Non-IT managers : Becoming an Engaged Contributor to Corporate IT Decisions

How non-IT managers can turn IT from an expensive liability into a cost-effective competitive tool. Firms spend more on information technology (IT) than on all other capital assets combined. And yet despite this significant cash outlay, businesses often end up with IT that is uneconomical and strate...

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Autor principal: Tiwana, Amrit
Formato: Livro
Idioma:inglês
Publicado em: Massachusetts The MIT Press, Cambridge 2017
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