Marketing Analytics: Data-Driven Techniques with Microsoft Excel

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"Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written b...

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Podrobná bibliografie
Hlavní autor:	Winston, Wayne L.
Médium:	Kniha
Jazyk:	angličtina
Vydáno:	New Delhi Wiley India Pvt. Ltd. 2018
Témata:	Marketing Research - Data Processing Electronic Spreadsheets
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!

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