Strategic Management: Theory & Cases: An Integrated Approach

nsistent with our mission to provide students with the most current and up-to-date account of the changes taking place in the world of strategy and management, there have been significant changes in the 13th edition of Strategic Management: An Integrated Approach. For the 13th edition, further chang...

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Glavni avtor: Hill, Charles W L
Drugi avtorji: Jones, Gareth R Schilling ,Melissa A.
Format: Knjiga
Jezik:angleščina
Izdano: New delhi Cengage 2020
Izdaja:13th ed.
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Izvleček:nsistent with our mission to provide students with the most current and up-to-date account of the changes taking place in the world of strategy and management, there have been significant changes in the 13th edition of Strategic Management: An Integrated Approach. For the 13th edition, further changes were made in content. For example, Chapter 7 contains a more in-depth discussion of direct and indirect network effects and switching costs. In Chapter 8, we discuss how the rapidly changing international trade environment as exemplified by Brexit, the renegotiation of the North American Free Trade Agreement
Fizični opis:I-19
ISBN:9789355735645