Ferrell, O., & Hartline Michael Hochstein Bryan W. (2022). Marketing Strategy: Text and Cases (8th.). Cengage.
Chicago Style (17. basım) AtıfFerrell, O.C, ve Hartline Michael Hochstein Bryan W. Marketing Strategy: Text and Cases. 8th. New Delhi: Cengage, 2022.
MLA (9th ed.) AtıfFerrell, O.C, ve Hartline Michael Hochstein Bryan W. Marketing Strategy: Text and Cases. 8th. Cengage, 2022.
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