Strategic Brand Management
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| Main Author: | |
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| Format: | Book |
| Published: |
The Free Press
1992
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| LEADER | 00000nam a2200000Ia 4500 | ||
|---|---|---|---|
| 100 | |a Kapferer, Jean-Noel | ||
| 250 | |||
| 020 | |a 9780029170458 | ||
| 650 | |||
| 245 | |a Strategic Brand Management | ||
| 260 | |b The Free Press |c 1992 | ||
| 082 | |a 658.8343 |b KAP | ||
| 300 | |||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_834300000000000_KAP |7 0 |9 1753 |a 50008178 |b 50008178 |d 2012-11-08 |g 2250.00 |l 1 |o 658.8343 KAP |p 776 |r 2023-04-17 00:00:00 |s 2023-04-17 |w 2017-05-16 |y RB | ||
| 999 | |c 931 |d 931 | ||