APA (7th ed.) Citation

Peter J Paul. (2005). Consumer Behavior and Marketing Strategy (7th.). Tata McGraw Hill.

Chicago Style (17th ed.) Citation

Peter J Paul. Consumer Behavior and Marketing Strategy. 7th. New Delhi: Tata McGraw Hill, 2005.

MLA (9th ed.) Citation

Peter J Paul. Consumer Behavior and Marketing Strategy. 7th. Tata McGraw Hill, 2005.

Warning: These citations may not always be 100% accurate.