AI for Marketers: An Introduction and Primer
The march of artificial intelligence (AI) is relentless, and in marketing, nearly every software vendor is promising it in some fashion. But what does AI truly mean, and how does it apply to your work?In this expanded and improved third edition, marketers will learn even more examples and applicatio...
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| Autore principale: | |
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| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
USA
Christopher
2021
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| Edizione: | 3rd |
| Soggetti: | |
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