Digital Business Models: Driving Transformation and Innovation

This innovative edited collection explores digital business models (DBMs) in theory and practiceto contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, a...

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Bibliographic Details
Main Author: Aagaard , Annabeth
Format: Book
Language:English
Published: Switzerlan Palgrave Macmillan 2019
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Summary:This innovative edited collection explores digital business models (DBMs) in theory and practiceto contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, and aims to inspire and enable academics, students and practitioners to seize the opportunities posed by digital business models, technologies and platforms. One of the first and comprehensive contributions to the field of DBMs and digital business model innovations (DBMI), the authors discuss the opportunities, challenges, technologies,implementation and value creation, customer and data protection processes of DBMs in different contexts.
Physical Description:xxi,264p
ISBN:9783319969015