Kotler, P., & Armstrong, G. B. (2023). Principles of Marketing (19th.). Pearson Education India Pvt. Ltd.
Chicago-čujuhus (17. p.)Kotler, Philip, juo Gary Balasubramanian Armstrong. Principles of Marketing. 19th. UP,India: Pearson Education India Pvt. Ltd, 2023.
MLA-čujuhus (9. p.)Kotler, Philip, juo Gary Balasubramanian Armstrong. Principles of Marketing. 19th. Pearson Education India Pvt. Ltd, 2023.
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