International Marketing
International Marketing, 8th Edition combines academic rigor, contemporary relevance, and student-friendly readability to review how marketing managers can succeed in the increasingly competitive international business environment. This in-depth yet accessible textbook helps students understand stat...
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Delhi
Wiley
2021
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| Edition: | 8th |
| Subjects: | |
| Tags: |
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NMIMS Hyderabad -
| Call Number: |
658.84 KOT |
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| Copy | Available Place a Hold |