Cita APA (7th ed.)

GOVINDRAJAN,T. (2007). 10 RULES FOR STRATEGIC INNOVATIONS, FROM IDEA TO EXECUTION. HBS.

Cita Chicago (17th ed.)

GOVINDRAJAN,T. 10 RULES FOR STRATEGIC INNOVATIONS, FROM IDEA TO EXECUTION. BOSTON: HBS, 2007.

Cita MLA (9th ed.)

GOVINDRAJAN,T. 10 RULES FOR STRATEGIC INNOVATIONS, FROM IDEA TO EXECUTION. HBS, 2007.