APA (7th ed.) Citation

CRAWFORD MERLE. (2011). NEW PRODUCTS MANAGEMENT (9TH.). TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED.

Chicago Style (17th ed.) Citation

CRAWFORD MERLE. NEW PRODUCTS MANAGEMENT. 9TH. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 2011.

MLA (9th ed.) Citation

CRAWFORD MERLE. NEW PRODUCTS MANAGEMENT. 9TH. TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 2011.