STRATEGIC BRAND MANAGEMENT : CREATING AND SUSTAINING BRAND EQUITY LONG TERM
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
NEW DELHI
KOGAN PAGE
2010
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Physical Description: | 395 |
|---|---|
| ISBN: | 9788175541091 |