STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

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Egile nagusia: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
Formatua: Liburua
Argitaratua: NOIDA PEARSON EDUCATION LTD 2015
Edizioa:4TH
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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY nork KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC

Argitaratua 2018
Liburua
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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY nork KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC

Argitaratua 2017
Liburua
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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY nork KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC

Argitaratua 2016
Liburua
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