ANDERSON KRISTIN. (2002). CUSTOMER RELATIONSHIP MANAGEMENT. MC-GRAW HILL.
Cita Chicago (17th ed.)ANDERSON KRISTIN. CUSTOMER RELATIONSHIP MANAGEMENT. NEW YORK: MC-GRAW HILL, 2002.
Cita MLA (9th ed.)ANDERSON KRISTIN. CUSTOMER RELATIONSHIP MANAGEMENT. MC-GRAW HILL, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.