STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

相似书籍

• Strategic Brand Management: Building, Measuring, and Managing Brand Equity
  由: Keller, Kevin Lane
  出版: (2020)
• Strategic Brand Management: Building, Measuring and Managing Brand Equity
  由: Keller, Kevin Lane
  出版: (2015)
• Strategic brand management : building, measuring, and managing brand equity
  由: Keller, Kevin Lane
  出版: (2015)
• Strategic brand management : building, measuring, and managing brand equity
  由: Keller, Kevin Lane
  出版: (2022)
• STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
  由: KELLER KEVIN LANE
  出版: (2008)