KOTLER PHILIP. (2011). PRINCIPLES OF MARKETING (13TH.). PEARSON EDUCATION.
Chicago Style (17th ed.) CitationKOTLER PHILIP. PRINCIPLES OF MARKETING. 13TH. NEW DELHI: PEARSON EDUCATION, 2011.
MLA (9th ed.) CitationKOTLER PHILIP. PRINCIPLES OF MARKETING. 13TH. PEARSON EDUCATION, 2011.
Warning: These citations may not always be 100% accurate.