APA (7th ed.) Citation

Belch, G. E. (2004). Advertising and Promotion (9th.). Cengage Learning India Pvt. Ltd.

Chicago Style (17th ed.) Citation

Belch, George E. Advertising and Promotion. 9th. New Delhi: Cengage Learning India Pvt. Ltd, 2004.

MLA (9th ed.) Citation

Belch, George E. Advertising and Promotion. 9th. Cengage Learning India Pvt. Ltd, 2004.