Cita APA (7th ed.)

Clow Kenneth E. (2014). Integrated Advertising,Promotion, and Marketing Communication (6th ed.). Pearson Edu.

Cita Chicago (17th ed.)

Clow Kenneth E. Integrated Advertising,Promotion, and Marketing Communication. 6th ed. New Delhi: Pearson Edu, 2014.

Cita MLA (9th ed.)

Clow Kenneth E. Integrated Advertising,Promotion, and Marketing Communication. 6th ed. Pearson Edu, 2014.