Cita APA (7th ed.)

KOTLER PHILIP. (2012). MARKETING MANAGEMENT: A SOUTH ASIAN PERSPECTIVE (13TH.). PEARSON PRENTICE HALL.

Cita Chicago (17th ed.)

KOTLER PHILIP. MARKETING MANAGEMENT: A SOUTH ASIAN PERSPECTIVE. 13TH. NEW DELHI: PEARSON PRENTICE HALL, 2012.

Cita MLA (9th ed.)

KOTLER PHILIP. MARKETING MANAGEMENT: A SOUTH ASIAN PERSPECTIVE. 13TH. PEARSON PRENTICE HALL, 2012.