APA-referens (7:e uppl.)

Westwood, J. (2011). How to Write a Marketing plan (2nd ed.). Kogan Page.

Chicago-referens (17:e uppl.)

Westwood, John. How to Write a Marketing Plan. 2nd ed. London: Kogan Page, 2011.

MLA-referens (9:e uppl.)

Westwood, John. How to Write a Marketing Plan. 2nd ed. Kogan Page, 2011.