Keller Kevin Lane. (2015). Strategic Brand Management (4th.). Pearson.
Lua i Stíl Chicago (17ú heag.)Keller Kevin Lane. Strategic Brand Management. 4th. Noida: Pearson, 2015.
Lua MLA (9ú heag.)Keller Kevin Lane. Strategic Brand Management. 4th. Pearson, 2015.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.