MALHOTRA NARESH K. (2007). MARKETING RESEARCH: AN APPLIED ORIENTATION (5TH.). PEARSON EDUCATION.
Cita Chicago (17th ed.)MALHOTRA NARESH K. MARKETING RESEARCH: AN APPLIED ORIENTATION. 5TH. NEW DELHI: PEARSON EDUCATION, 2007.
Cita MLA (9th ed.)MALHOTRA NARESH K. MARKETING RESEARCH: AN APPLIED ORIENTATION. 5TH. PEARSON EDUCATION, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.