Παραπομπή σε μορφή APA (7η εκδ.)

Shimp, T. A. A. (2013). Advertising Promotion and Other Aspects of Integrated Marketing Communication (9th.). Cengage Learning.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Shimp, Terence A; Andrews. Advertising Promotion and Other Aspects of Integrated Marketing Communication. 9th. New Delhi: Cengage Learning, 2013.

Παραπομπή σε μορφή MLA (9th εκδ.)

Shimp, Terence A; Andrews. Advertising Promotion and Other Aspects of Integrated Marketing Communication. 9th. Cengage Learning, 2013.