Shimp, T. A. A. (2013). Advertising Promotion and Other Aspects of Integrated Marketing Communication (9th.). Cengage Learning.
Chicagoスタイル(17版)引用形式Shimp, Terence A; Andrews. Advertising Promotion and Other Aspects of Integrated Marketing Communication. 9th. New Delhi: Cengage Learning, 2013.
MLA(9版)引用形式Shimp, Terence A; Andrews. Advertising Promotion and Other Aspects of Integrated Marketing Communication. 9th. Cengage Learning, 2013.
警告: この引用は必ずしも正確ではありません.