Cita APA (7th ed.)

KOTLER PHILIP. (2006). MARKETING MANAGEMENT (12TH.). PEARSON EDUCATION ,INC.

Cita Chicago (17th ed.)

KOTLER PHILIP. MARKETING MANAGEMENT. 12TH. NEW DELHI: PEARSON EDUCATION ,INC, 2006.

Cita MLA (9th ed.)

KOTLER PHILIP. MARKETING MANAGEMENT. 12TH. PEARSON EDUCATION ,INC, 2006.