Balaji, B. (2014). Services Marketing and Management. Sultan Chand and Sons.
Cita Chicago (17th ed.)Balaji, B. Services Marketing and Management. New delhi: Sultan Chand and Sons, 2014.
Cita MLA (9th ed.)Balaji, B. Services Marketing and Management. Sultan Chand and Sons, 2014.
Atenció: Aquestes cites poden no estar 100% correctes.