APA-Zitierstil (7. Ausg.)

Hawkins, D. I., & Mookerjee, A. M. (2015). Consumer Behavior: Building Marketing Strategy (12th.). Tata McGraw Hill.

Chicago-Zitierstil (17. Ausg.)

Hawkins, Del I., und Amit Mookerjee Mookerjee. Consumer Behavior: Building Marketing Strategy. 12th. New Delhi: Tata McGraw Hill, 2015.

MLA-Zitierstil (9. Ausg.)

Hawkins, Del I., und Amit Mookerjee Mookerjee. Consumer Behavior: Building Marketing Strategy. 12th. Tata McGraw Hill, 2015.