APA citiranje

Aaker, D. A., & Day, G. S. (2011). Marketing Research (10th.). John Wiley & Sons.

Chicago Style (17th ed.) Citation

Aaker, David A., and George S. Day. Marketing Research. 10th. New Delhi: John Wiley & Sons, 2011.

MLA citiranje

Aaker, David A., and George S. Day. Marketing Research. 10th. John Wiley & Sons, 2011.