APA (7th ed.) Citation

Kumar, A. (2016). Marketing Management (3rd Edition.). Vikas Publishing House Pvt Ltd.

Chicago Style (17th ed.) Citation

Kumar, Arun. Marketing Management. 3rd Edition. New Delhi: Vikas Publishing House Pvt Ltd, 2016.

MLA (9th ed.) Citation

Kumar, Arun. Marketing Management. 3rd Edition. Vikas Publishing House Pvt Ltd, 2016.