APA (7th ed.) Citation

Parente, D. (2006). Advertising Campaign Strategy (6th ed.). Thomson Higher Education.

Chicago Style (17th ed.) Citation

Parente, Donald. Advertising Campaign Strategy. 6th ed. USA: Thomson Higher Education, 2006.

MLA (9th ed.) Citation

Parente, Donald. Advertising Campaign Strategy. 6th ed. Thomson Higher Education, 2006.

Warning: These citations may not always be 100% accurate.