SCHULTZ DON E. (1995). STRATEGIC ADVERTISING CAMPAIGNS (4TH.). NTC BUSINESS BOOKS.
Chicago-viite (17. p.)SCHULTZ DON E. STRATEGIC ADVERTISING CAMPAIGNS. 4TH. CHICAGO USA: NTC BUSINESS BOOKS, 1995.
MLA-viite (9. p.)SCHULTZ DON E. STRATEGIC ADVERTISING CAMPAIGNS. 4TH. NTC BUSINESS BOOKS, 1995.
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