SCHULTZ DON E. (1995). STRATEGIC ADVERTISING CAMPAIGNS (4TH.). NTC BUSINESS BOOKS.
Citazione stile Chigago Style (17a edizione)SCHULTZ DON E. STRATEGIC ADVERTISING CAMPAIGNS. 4TH. CHICAGO USA: NTC BUSINESS BOOKS, 1995.
Citatione MLA (9a ed.)SCHULTZ DON E. STRATEGIC ADVERTISING CAMPAIGNS. 4TH. NTC BUSINESS BOOKS, 1995.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.