Cita APA (7a ed.)

KINNEAR THOMAS C. (1987). MARKETING RESEARCH: AN APPLIED APPROACH (3.). MCGRAW-HILL.

Cita Chicago Style (17a ed.)

KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH. 3. NEW YORK: MCGRAW-HILL, 1987.

Cita MLA (9a ed.)

KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH. 3. MCGRAW-HILL, 1987.